ActiveReaction is your experienced software technology partner for all your Electronic Data Capture (EDC) and data management requirements
ActiveReaction is your EDC technology partner
ActiveReaction was founded in 2002 by two brothers: Peter and Marcel Vlietstra. They saw a gap in the online market research sector.
With their in-house developed Online Survey Form Builder Software, ActiveReaction initially provided traditional market research companies with an easier, quicker and more cost-effective way to
collect market research data: via smart online survey forms.
Today, ActiveReaction offers a wide range of software solutions to multiple market sectors, focussing on more complex data capture & data management processes, such as investigator-initiated
clinical trials & clinical research (eCRFs, Clinical Trials Management Software), digital works council elections, video content optimising tests and multi-lingual market research projects.
Marcel Vlietstra, Business Development, Operations & Business Data Analyst (LinkedIn profile here)
Peter Vlietstra, Research & Development
Together, Peter and Marcel offer an unique combination of advanced technical knowledge and pragmatic, client-focused, dedicated service.
We continuously innovate. We are very experienced, flexible and pro-active. We offer premium quality. Integrity is one of our key words. We pay attention to detail.
We focus on our customers and - wherever possible - build long-term relationships with them.
Clients benefit from the proven reliability, user-friendliness and cost-effectiveness of our software products and appreciate our personal, professional and active reaction to
any of their questions or additional requirements.